The 2019 Subaru Love Promise Customer Commitment Award

We've been nationally recognized for our dedication to our customers and the Subaru Love Promise.

We're honored to receive the 2019 Subaru Love Promise Customer Commitment Award. This award nationally recognizes Subaru retailers who demonstrate excellence in all areas of customer-focused performance. It highlights exceptional customer service that builds lifelong relationships with Subaru owners.

The 2019 Subaru Love Promise Customer Commitment Award

What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

The Subaru Love Promise Community Commitment

We believe in being a positive force in something bigger. And it all starts right here in our community. Not just by our donations, but by our actions.

That's why we stay true to our Love Promise Community Commitment by partnering with a wide variety of community nonprofits and charities.

Every year, we join hands with our owners in the "Share the Love" event, giving back to our community-a community that's given so much to us.

So, every day, we strive to ensure our love is felt not just by our customers, but by all in our community. We do this because we feel it is the right thing to do.

We are proud to participate in the Love Promise Community Commitment. We're grateful, not only to be a part of our community, but to serve and support the causes and passions that are closest to our hearts, right here in our neighborhood.

All of the organizations we support have one thing in common: the unwavering dedication to improve the world and the lives of ­its people.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated close to $14 million to the ASPCA and helped support nearly 1,000 pet adoption events, resulting in more than 11,500 adoptions to date.


Loving the environment means more than loving the great outdoors. It means working to preserve it.

Over a decade ago, Subaru became the first U.S. auto manufacturer to become zero-landfill, and now, in collaboration with the National Park Service and the National Parks Conservation Association, Subaru is leveraging that same environmental expertise to help the National Parks reach zero-landfill too.


It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Total donations to teachers: $92,233
Over 200 teachers adopted
More than 15,000 students impacts


In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

Subaru and Meals on Wheels America worked together to make volunteering easier, by launching a tool called the Meals on Wheels Online Volunteer Drive.


We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Subaru has donated more than $4.5 million dollars to
Make A Wish, helping to grant 610 wishes in the U.S.

How is Rutland Subaru dedicated locally to the Love Promise?

The Boys & Girls Club of Rutland County has been in existence for 16 years and our mission is “to enable all youth, especially those that need us the most, to reach their full potential as productive, caring, responsible citizens”. We have four units, three in Rutland and one in Chittenden at the Barstow Memorial School. Rutland, Vermont is receiving a lot of press on the “Vision Project” a collaborative of over 120 community partners. It is the community response to the opiate /heroin problem that has gained national notoriety. Project Vision has a three pronged attack on the drug problem, community policing, prevention and treatment. The Boys & Girls Club is a major partner in the prevention piece. We teach a program that is called Positive Action that is an evidence based drug and alcohol education program that reached youth as early as six years old. More than simply using “Say No” this program teaches youth aged 6-12 how to say no by involving them in the discussion and role playing, practicing resistance and refusal skills, strengthening decision-making skills and analyzing media and peer influence. Our other main curriculum is “Cultural Awareness”, a yearlong curriculum that emphasizes the similarities and celebrates the differences in race, religion, gender equality and nationalities. One of the reasons that the Boys & Girls Club created this curriculum is to educate our youth about the Syrian Refugee resettlement project that is occurring in Rutland, Vermont.

Green Up Day
Rutland Boys and Girls Club
VT Adaptive Ski and Sports

 Subaru Love Promise Heart

Love Promise Stories from Rutland Subaru

Subaru and Rutland Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Wander to Wonder  –  Alyssa A

My name is Alyssa Audet and I work for Rutland Subaru. I hosted a walk in June to raise money for brain tumors/cancer because I am lucky enough to say I am a survivor! When I approached my work family letting them know I was doing the walk and asked them to join me, everyone was very willing and excited to help in any way. We named our team Subaru Sally because when I first started, that is the nickname my husband gave me for sales! Our general manager Bryan Haggerty told me that Rutland Subaru would match what our team raised by signing up for the walk. My co-workers raised $480 dollars, $500 was donated from Rutland Subaru!! What an amazing feeling to have them give back to me and our community! A total of $980 was raised from the Subaru team alone! I am very proud to work for this company and feel the love! #SubaruLovePromise My story; I am hosting this event because in August of 2016 I was diagnosed with a brain tumor. After my diagnosis, I had a 9-hour brain surgery, radiation and oral chemotherapy treatments. I am happy and blessed to say that I am a survivor. I am friends with and know other people in my community who are also battling brain tumors/cancer, and I know of others who are survivors and some who we are walking in memory of; this hits home for me and is very dear to my heart. I have been involved with cancer walks all my life, so when I was diagnosed with a brain tumor, I was determined to seek out walks in my area that were directly related to helping brain tumor research. I attended the National Brain Tumor Society Boston Brain Tumor walk in October 2017, yet many people in my family and community asked about a walk closer to home. After doing some research and discovering there are no Brain Tumor Walks in Vermont, I decided to start the first annual one! The Wander to Wonder 5k Walk will be held in the beautiful Green Mountain State, Vermont at Castleton University.

Subaru Loves to Care  –  Christine K

We had a fantastic Subaru blanket/craft kit delivery on Thursday, June 29th at Rutland Regional Medical Center. Bryan Haggerty and Stephan Maeder both of Subaru delivered 80 beautiful blankets and 10 craft kits for patients undergoing treatment for cancer. Rutland Subaru stays very connected to the hospital by participating in other events as well. In the photo are Richard D. Lovett, MD, Bryan Haggerty, General Manager, Christine Krenzer LLS, (survivor) Allan Eisemann, MD and Stephan Maeder, Owner and President of Rutland Subaru. The whole department came out and was thrilled to receive this generous donation to share the warmth to the patients.

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